“The improvement of the world must be highly contextualized.” For this very reason, E4Change does not come to a community as outsiders with solutions designed far away.  Instead, we meet with community leaders in the places where we work and ask what it is that they see that they need so that we can design strategies together. We recognize that something that is a solution in one part of the world may not have the desired effect elsewhere.  There is such a difference between countries and within countries. We are most effective when we take the time to explore local needs.

 

The data in this TED Talk is a little old, but the point is just as valid today. Context matters.